Active pipeline
493
deals in motion · 4003 total in CRM
Pipeline value (open)
$4,842,432 · €921,732 · £2,575,479 · HK$2,054,120
Multi-currency · weighted by deal currency
Discipline
74%
Deals with next step · avg health 53/100
Risk load
269
166 critical · 247 stalled · 1 overdue close
Top opportunities
10 deals
Salloum & Salloum Architects
Salloum & Salloum Architects - Jary Al Shaikh – Bahrain - ENQ 27747
Attention · 75/100
£179,895.25
Ava Gregson · Quote Sent · 1120d in pipeline · Last touch 6d ago · Target close 2026-11-30 · Zain Aljamea · Activities 34 · Notes 33
Why this health score: Attention health means the deal is broadly alive, but freshness is starting to erode the score. The current risk is operational, not commercial: lock the next meeting and refresh the quote status now.
Recommended action
£179.9k is the largest open deal and it is still moving. The quote is ageing, so Ava Gregson should confirm decision timing today and secure a dated next step in Pipedrive before momentum slips.
Natalia Miyar Atelier
Natalia Miyar Atelier - NMA 2215 The Oaks - ENQ. 27056
Healthy · 100/100
$122,700.25
Ava Gregson · Quote Sent · 383d in pipeline · Last touch 2d ago · Target close 2026-10-31 · Martina Caffè · Activities 70 · Notes 50
Why this health score: Healthy health means the deal is operationally sound and nothing major is suppressing conversion. Keep the cadence tight and use the strong position to move to commitment this week.
Recommended action
$122.7k is healthy and close to decision timing. Ava Gregson should push for a clear close-plan and confirm whether the 31 Oct target is still realistic.
Cavendish Studios
ENQ 27665 - Cavendish Studios - Beaumont Road, Toronto
Healthy · 100/100
£104,518.40
Ava Gregson · Negotiation · 112d in pipeline · Last touch 2d ago · Target close 2026-10-30 · Doune Henderson-Kirk · Activities 46 · Notes 25
Why this health score: Healthy health means the deal has good engagement and a next step is already in place. The main watchout is negotiation drag, so keep the process moving and avoid open-ended discussion.
Recommended action
£104.5k is a strong open opportunity in negotiation. Ava Gregson should force a commercial checkpoint today: final specification, sign-off owner, and date for decision.
Rachel Moore Design
Rachel Moore Design - 982 Italy - ENQ 27821
Healthy · 100/100
£82,606.70
Ava Gregson · Negotiation · 82d in pipeline · Last touch 1d ago · Target close 2026-10-31 · Nicky Barrat · Activities 38 · Notes 35
Why this health score: Healthy health means the opportunity is behaving normally and is not showing risk flags. Maintain pace and protect the close window while the deal is still warm.
Recommended action
£82.6k is moving well and close to close. Ava Gregson should convert momentum into a confirmed decision date and check whether any final pricing or spec issue remains.
Muza Lab
ENQ. 23411 - Muza Lab (143 RMR) - Hotel Royal Mansor Rabat
Healthy · 85/100
£81,882.50
Maria Volk · Quote Sent · 1154d in pipeline · Last touch 8d ago · Target close 2026-11-30 · Vincent · Activities 52 · Notes 43
Why this health score: Healthy health here means the deal is still fundamentally sound, but recent activity is fading. The score is being held back by stale engagement, so prompt follow-up is needed to prevent slippage.
Recommended action
£81.9k is still valuable, but the deal is beginning to soften on freshness. Maria Volk should re-engage the buyer this week and confirm the next commercial milestone before the quote ages further.
Laura Hammett
ENQ 27979 - Laura Hammett - 2601 Hexton Manor
Attention · 70/100
£80,379
Ava Gregson · Quote Sent · 141d in pipeline · Last touch 12d ago · Target close 2027-03-31 · Alberta Skinner · Activities 15 · Notes 5 · No next step set
Why this health score: Attention health means the opportunity is live but leaking points on discipline. The lack of a next step is the main issue, so this needs a tighter process and a committed next action now.
Recommended action
£80.4k is attractive, but it is underperforming operationally. Ava Gregson should create a next step immediately and schedule the next buyer touch today to stop further score erosion.
Van Cleef & Arpels
VCA- Rome / E 27720
Healthy · 85/100
€57,550
Filipa · Quoted · 119d in pipeline · Last touch 12d ago · Target close 2027-04-30 · Activities 15 · Notes 32
Why this health score: Healthy health means the deal is broadly in shape, but there is some freshness decay. The commercial work is to keep engagement from drifting while the opportunity is still open.
Recommended action
€57.6k is healthy but slightly stale. Filipa should reconnect with the account today, validate whether the project is still on track, and secure the next date with the client team.
Hilary Matt Interiors
Hilary Matt Interiors
Attention · 70/100
$55,563.75
Susan Harrington · Estimated · 172d in pipeline · Last touch 7d ago · Target close 2026-11-26 · casey calvert · Activities 14 · Notes 19 · No next step set
Why this health score: Attention health means the deal is still in play but operational gaps are pulling the score down. The missing next step is the key issue, so re-establish cadence immediately.
Recommended action
$55.6k is worth keeping active, but it lacks structure. Susan Harrington should log a next step today and push for a confirmed meeting or quote review to prevent this becoming a stalled deal.
Henry & Co
Henry & Co
Attention · 70/100
$53,012.50
Susan Harrington · Quoted · 15d in pipeline · Last touch 7d ago · Target close 2026-11-26 · caroline Wylie · Activities 2 · Notes 7 · No next step set
Why this health score: Attention health means the deal is active but not being managed tightly enough. The score is being hit by inactivity and no next step, so this needs immediate sales control.
Recommended action
$53.0k is a quick-win opportunity if action is tightened up. Susan Harrington should book the next call today and use it to test budget, timing, and decision ownership.
Goddard Littlefair
Goddard Littlefair - ENQ27937 Four Seasons Greece
Healthy · 85/100
£52,599.50
Maria Volk · Estimated · 25d in pipeline · Last touch 9d ago · Target close 2026-11-30 · Amy Shepherd · Activities 9 · Notes 11
Why this health score: Healthy health means the deal is on track and not currently under pressure. Keep the engagement rhythm steady and convert the existing momentum into a defined close path.
Recommended action
£52.6k remains healthy but should not be allowed to drift. Maria Volk should maintain the current cadence and push for a concrete decision checkpoint while the project is still progressing.
Top risks
10 deals
Lark Design Studio InactiveStalled 481d
NY - Lark Design Studio - Four Seasons Charleston
Critical · 0/100
$96,358.50
Jeffrey Malaney · Estimated (481d in stage) · Last activity 386d ago · Close 2027-04-24
Why this health score: Critical health means the deal is effectively unmanaged and highly likely to be lost without intervention. Very low engagement and extreme stage age show this has been sitting too long to recover passively.
Urgent
This is the worst open risk: 386 days since last touch, 481 days in stage, no next step, and it is stalled. Jeffrey Malaney should contact the account today, validate whether the project is still alive, and if not, close it out or restart only with a concrete buyer commitment.
Katharine Pooley Ltd InactiveStalled 218d
Katharine Pooley Ltd - KPL408
Critical · 0/100
£81,231.15
Harriet Hughes · Quote Sent (218d in stage) · Last activity 62d ago · Close 2027-01-31
Why this health score: Critical health means the opportunity is in serious decay, not just lightly delayed. Long quote ageing and no next step indicate the buyer is no longer being actively progressed.
Urgent
This stalled quote has been idle for 62 days with 218 days in quote stage and no next step. Harriet Hughes should either secure a direct decision conversation today or mark it as dead and move on.
L'Artigianato InactiveStalled 327d
IT - Eric Egan - Raffles Como - Custom Scenic
Critical · 0/100
€77,116.25
Harriet Hughes · Quoted (327d in stage) · Last activity 93d ago · Close 2026-12-30
Why this health score: Critical health means the deal has lost commercial momentum and needs intervention, not nurturing. The age of the stage and lack of activity show the probability of conversion is now very low.
Urgent
This is deeply stalled with 93 days of inactivity and 327 days in stage 54. Harriet Hughes should chase for a clear yes/no this week and stop spending time on it unless the client re-commits.
HBA London InactiveStalled 194d
ENQ.14849 -HBA LONDON - Four Seasons Jeddah - Kingdom Tower
Critical · 0/100
$67,170.30
Maria Volk · Quote Sent (194d in stage) · Last activity 41d ago · Close 2028-12-31
Why this health score: Critical health means the deal is functioning poorly and likely to keep deteriorating. The commercial signal is clear: activity is too thin for a deal of this size.
Urgent
This is a large deal with long quote ageing and very low engagement. Maria Volk should escalate to the real decision-maker today and force a live status check, otherwise it will remain trapped in quote stage.
Katharine Pooley Ltd InactiveStalled 342d
Katharine Pooley - KPL403
Critical · 0/100
£61,999
Harriet Hughes · Quote Sent (342d in stage) · Last activity 110d ago · Close 2026-10-31
Why this health score: Critical health means the deal is structurally at risk, not just slow. The quote has aged beyond normal salvage territory and the missing next step is compounding the problem.
Urgent
This has been in quote for 342 days with no next step and no recent activity. Harriet Hughes should either recover a firm customer meeting today or write it off and redeploy time to live deals.
IKV InactiveStalled 166d
IKV
Critical · 0/100
$48,666.04
Susan Harrington · Quoted (166d in stage) · Last activity 181d ago · Close 2026-12-30
Why this health score: Critical health means the deal is no longer being actively worked in any meaningful way. Long inactivity and stage stagnation suggest it is unlikely to convert without a sharp reset.
Urgent
This is a dormant-stage risk with 181 days of inactivity and no next step. Susan Harrington should make one final structured attempt to reconnect this week, then close the loop if there is no response.
Fawn Interiors InactiveStalled 319d
TVR - Fawn Interiors - ENQ 26387 Project 00PYD
Critical · 0/100
£40,244.28
Harriet Hughes · Quote Sent (319d in stage) · Last activity 161d ago · Close 2027-08-28
Why this health score: Critical health means the deal has deteriorated beyond routine follow-up. The age and inactivity point to a buyer that has lost momentum or moved elsewhere.
Urgent
This quote-stage deal has been idle for 161 days and is now effectively frozen. Harriet Hughes should call the client directly today and ask for a binary update: proceed, pause, or close.
Van Cleef & Arpels InactiveStalled 294d
VCA- Vancouver / E 27008
Critical · 0/100
$35,715.08
Filipa · Quoted (294d in stage) · Last activity 191d ago · Close 2027-02-28
Why this health score: Critical health means the opportunity is severely stalled and unlikely to move without direct intervention. The combination of inactivity, old stage age, and no next step is the core problem.
Urgent
This Van Cleef & Arpels opportunity has had no activity for 191 days and no next step. Filipa should escalate internally and externally today to determine whether there is still a live buying process.
Wohnkultur InactiveStalled 244d
DE- CH- Maler Gomes GmbH- Schindellegi Villa / E 27114
Critical · 0/100
£23,275
Filipa · Quoted (244d in stage) · Last activity 236d ago · Close 2027-06-30
Why this health score: Critical health means the deal is in prolonged decay and needs a hard commercial decision. The client has not shown enough movement to justify passive follow-up.
Urgent
This has been stuck for 236 days with no next step and very low engagement. Filipa should treat it as a recovery-or-drop decision today rather than letting it sit another week.
Studio Bonan InactiveStalled 257d
IT - Studio Bonan - Castle of Geneva - ENQ: 26667
Critical · 0/100
€21,379.30
Harriet Hughes · Quoted (257d in stage) · Last activity 93d ago · Close 2026-11-30
Why this health score: Critical health means the deal is stuck far beyond a normal sales cycle. The lack of movement and next-step discipline makes this a high-probability write-off unless reactivated deliberately.
Urgent
This stalled deal has 93 days of inactivity and 257 days in stage 54 with no next step. Harriet Hughes should decide whether there is a credible re-entry path today; if not, stop allocating time to it.